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Simple Ways To Improve WordPress Speed Performance

Simple Ways To Improve WordPress Speed Performance

Hey, my name is Abdul Rehman today I’ll be showing you exactly how easy and quick it is to get your WordPress websites to load faster and thus without being a technical knowledge or no coding.

So let’s get started so with everything being so fast and instant nowadays nobody likes to wait if your website takes 3 to 5 seconds to load the probability of the users bouncing or closing your website increases to 90%.

Simple Ways To Improve WordPress Speed Performance. If your site to load between 1 and 3 seconds and that drops down to just over 30% now that’s quite a big difference to put things into perspective let’s look at two scenarios scenario number one a slow web site.

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What Happened If your website loads Slow?

So you send a product or a service for a hundred dollars you get a thousand visitors and your conversion rate is 5% remember your site takes forever to load so you lose 900 of those potential clients straight off no matter how good your product or service are you left with a hundred at a conversion rate of around five percent your potential income is five hundred dollars.

What Happened If your website loads Fast?

So now let’s look at scenario number two the fast web site you sell the same product of service for a hundred dollars you get a thousand visitors your conversion rate to still 5%.

What Happened If your website loads Fast?
What Happened If your website loads Fast?

But now that your site is loading faster your visitors only dropped around 30 percent I mean we can’t win them all right so you left with about 700 visitors at a conversion rate of around 5% what you likely to make now is significantly more than before with a 700 visitors at a conversion rate of 5%.

You are likely to make $3500 which is 7 times more than before now this is just a very simple example just to illustrate the importance of a fast website in 2019.

What Is A Good Page Load Time?

Simple Ways To Improve WordPress Speed Performance. Before you start working on the speed of your site, it is a good idea to set a goal for where you want it to be.

That can be difficult if you are not sure what page speed is acceptable.

According to Google, the best practice is for three seconds. Unfortunately, according to the findings of his recent reference report, most sites are not close to that.

In an analysis of 900,000 mobile ad landing pages spanning 126 countries, Google discovered that 70% of the pages analyzed took almost seven seconds to display the visual content in the upper half of the page.

Of all the industries they included, none had an average even close to their best practice of three seconds.

Speed Average Speed Index

According to google the average time It takes to fully load a mobile landing page is 22 seconds, but 53% of visits are abandoned if a mobile site takes more than three seconds to load.

In addition, as the page load time ranges from one to ten seconds, the probability of a mobile user bouncing increases by 123%.

page load time goes from one to ten seconds,

This means that site owners, in general, have a lot of work to do so that their sites are at Google’s eye level.

But on the positive side, it also means that if you strive for the speed of your site to reach an acceptable level, you are well ahead of the package in terms of user experience.

As your site improves, you can use Google’s recommendations and benchmarks to set your goals and measure your performance.

After all, as the world’s largest search engine, Google can have a big impact on your success. Therefore, using your standards as your standards is never a bad idea.

How to speed up your website in 2019

There are many factors that influence the loading time of each page of your site, so there are many different steps you can take to increase your speed and improve the user experience.

Now I show you exactly how to fix this.


The first thing all you need to do is to choose a fast hosting. If you don’t know how to install WordPress or how to set up your hosting there is a bunch of good videos on YouTube. There are many types of hosting like shared hosting VPS hosting. I personally use one of the VPS plans now, on the other hand, there are two other companies that are highly recommended for WordPress only hosting the first being WP engine and the second one is Site ground. Simple Ways To Improve WordPress Speed Performance

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Choose Light Weight Theme

There are lots of WordPress themes available in the market some themes are good and some are bad bad themes that mean there are not fully customize according to google policy. Now the question is how to get a lightweight theme the answer is very simple all you need to do is just check if your theme is AMP support What does AMP means? Accelerated mobile pages or AMP is a way to make your website load faster on mobile devices. Fast loading websites offer better user experience and can improve your traffic.

Minimize HTTP requests

According to Yahoo, 80% of the loading time of a web page is spent downloading the different parts of the page, such as images, style sheets, and scripts.

An HTTP request is made for each of these elements, so the more components on the page, the longer it takes for the page to render.

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The first step to minimize your requests is to determine how many your site currently produces, to use as a benchmark.

If you use Google Chrome, you can use the Developer Tools in your browser to see how many HTTP requests your site makes.

Optimize IMAGES

The images play a fundamental role in the websites of the hotels. They allow travel buyers to visualize the experience on the site and can help create an emotional connection that influences the purchase intention.

Your homepage should have high-quality images to get attention, but they can reduce the speed of your site. If you are not displaying them in full size, you should scale them properly to reduce page load times. For example, an image that is 1000 x 1000 pixels but is only displayed at 100 x 100 pixels needs to load 10 times more than necessary, which affects loading times.

Optimize your images by uploading images that are the same size as they will be displayed
Optimize your images by uploading images that are the same size as they will be displayed


It is rare for travel buyers to make a reservation on their first visit to their website. Your first visit is very likely during the research phase of the shopping trip when you are reducing your set of considerations. Simple Ways To Improve WordPress Speed Performance. By enabling caching, you can significantly reduce the time it takes for regular visitors to load your website.

Once your website is configured for caching, visitors will store the elements of your website on their hard drive in a cache or temporary storage. The next time they visit your site, your browser can load the page without sending all those HTTP requests to the server.

Defer JavaScript loading

Deferring a file means preventing it from loading until other items have been loaded. If you differ larger files, such as JavaScript, it ensures that the rest of your content can be loaded without delay.

Defer JavaScript loading
Defer JavaScript loading

If you have a WordPress site, you can use the WP Rocket plug-in mentioned above to easily enable deferred JavaScript loading. Simply check the box next to “Upload deferred JS files” and voila.

If you have an HTML site, you should make a call to an external JavaScript file just before the tag, which looks like this:

Enable compression

Use Gzip, a software application for file compression, to reduce the size of your CSS, HTML and JavaScript files that are larger than 150 bytes.

Do not use gzip on image files. Instead, compress these into a program like Photoshop where you can maintain control over image quality. See “Optimize images” below.

Minify CSS, JavaScript, and HTML

By optimizing your code (including removing spaces, commas, and other unnecessary characters), you can dramatically increase the speed of your page. Also delete code comments, formatting and unused code. Google recommends using CSSNano and UglifyJS.

Reduce redirects

Each time a page redirects to another page, your visitor faces additional time waiting for the HTTP request-response cycle to complete. For example, if your mobile redirection pattern looks like this: “example.com -> www.example.com -> m.example.com -> m.example.com/home”, each of those two additional redirects creates your page loads slower

Clean up your database

One of the drawbacks with WordPress is that your database can become very messy very quickly due to saved drafts, subsequent revisions, deactivated add-ons, etc. WP-Optimize is a fantastic add-on that routinely removes everything you don’t need which is a cramming database.


After running this in the Venture Harbor database, I managed to reduce the database from 5mb to 3mb, which helps speed up the time it takes for the browser to collect and return files from the database.

Fix all broken links

Broken links are not only a loss of bandwidth but also one of the safest ways to make a user leave your site. One of our clients recently had several hundred 404 errors shown in Google Webmaster Tools. After fixing all this, the average number of pages visited per user increased from 1.4 to 1.85 pages/visit, and there was a notable decrease in the bounce rate. Simple Ways To Improve WordPress Speed Performance

Use a CDN

Beyond the server that hosts your site, you can also use other server networks to reduce load times for your visitors.

When your site is hosted on a server, each user who visits it sends requests to that same server.

This means that when your site experiences high levels of traffic, it increases the time needed to process each request, which slows down loading times for all of them.

A content delivery network or content distribution network is a geographically distributed network of proxy servers

When you consider that high traffic times generally present enormous growth potential for your business, this is far from ideal.

In addition, for users who are physically farther from their server, load times are higher because the information has a longer distance to travel, even when they are not experiencing much traffic.

A CDN, or Content Delivery Network, can help you eliminate these problems.

With a CDN, you cache your site on a global network of servers. When a user’s browser requests files from your site, that request is routed to the nearest server.

For example, suppose your source server is in California, but it uses a CDN to host files worldwide. Your network might look like this:

Reduce the number of plugins you use on your site

As you’ve probably deduced from this post so far, add-ons can do a lot to improve your WordPress site. You can use them to add custom functionality, clean your code, improve the user experience and more.

They also eliminate the need to mess with a lot of code, which makes it extremely easy to use experience when working on your site.

In addition, they are extremely easy to install.

This makes it easy to continue adding and installing add-ons, regardless of possible disadvantages.

Unfortunately, having too many add-ons installed can cause some problems.

What is WordPress? And How Does It Work?
What is WordPress? And How Does It Work?

They can slow down your site, create security problems and even cause blockages and other technical difficulties.

Also, keeping up with maintenance and updates can be tedious when you have a lot.

And even if you don’t have a lot of add-ons, it’s a good idea to evaluate the ones you’ve installed regularly. Anyone who is outdated, inefficient or incorrectly configured can have a negative impact on the speed of your site.


Disabling and eliminating any unnecessary items can improve your overall speed and facilitate long-term maintenance.

There are a few different ways in which you can evaluate the add-ons on your site and eliminate those that slow down the speed of your site.

Reduce external scripts

As we mentioned earlier, the fewer requests your site makes to your server, the faster a page will load.

Although CSS and JavaScript files are often the main culprits of additional external scripts, they are not the only ones, and deleting others can also have an impact on their speed.

There are many common third-party integrations that you can have executed on your site where you don’t really think.

Too Many Ads and External Services

As tempting as it may seem, selling too much real estate to outside advertisers dramatically degrades the website’s performance. Too many ads or slow-loading ads generate bounce rates and negatively impact online marketing. The financial losses that come with high bounce rates outweigh the monetary benefits of delivering vast web spaces to advertisers. Simple Ways To Improve WordPress Speed Performance

Monitor your speed over time

While working to improve the speed of your site, it is a good idea to control how it changes over time. This is important even after reaching an acceptable page load time.

As you can see in this post, there are many factors that affect the speed of your site, so you can change at almost any time.

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Monitoring your loading times on a regular basis can help you detect any problem from the beginning and keep your site in good shape.

How to do a website speed test

There are many tools you can do to accomplish this. One of the best for monitoring overall site performance is Pingdom’s Website Speed Test.

Simply enter your URL, then select where you want to test your site from. If you don’t have a location preference, you can leave this at the default – but if you’re worried about users who are geographically far from your servers, this lets you test your site from various locations.

How to do a website speed test
How to do a website speed test

You will then see a summary of the loading time and the performance of your page, including the page size, the number of requests and how it compares to other tested sites.

Monitor mobile page speed

In addition to monitoring your desktop load times, you should pay special attention to how well your site loads on mobile devices.

As we mentioned earlier, the mobile user experience now affects all the rankings of your site.

In addition, it is convenient to provide a fast and easy-to-use site for mobile device users.

You can start using Google’s Test My Site tool to audit your own page speed. To start, just enter your URL.

Monitor mobile page speed
Monitor mobile page speed

First, your results will show you the average loading time of your site in 3G, as well as how it compares to best practices.

It also shows you the estimated number of lost visitors due to loading times. If you have slow loading times, this can be a surprising number.

Next, Google provides an industry comparison to show where it compares to other sites in its industry.

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Since many of these sites are your competitors, you will want to work to achieve the best performance within your industry. Simple Ways To Improve WordPress Speed Performance

If the speed of your site is not yet close to where you want it to be, this may seem like a high target. But as you make the changes listed in this post, you can continue testing your site and increasing your rank.

Conclusion: Website Speed Matters. A lot.

Taking the loading times of your page where you want it to be is a difficult task, but it will have a significant positive impact on the overall performance of your site.

It is also important to remember that, while all the tips on this page can help you achieve the speed goals of your site, you don’t need to implement them all today.


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